
Design System 2.0
Client
PVH (Calvin Klein & Tommy Hilfiger)
Year
2025
Services
Design Systems
UI Design
Challenge
After a major redesign initiative, our Design Systems were left partially outdated. Components were deprecated or broken, some were available only in Storybook but missing in the Figma library, and documentation lacked structure and clarity. New nested components and Figma updates caused additional inconsistencies. With developer turnover, designers became the key knowledge carriers, but due to team busyness, maintenance stalled.
Goals
Clean up and stabilize the Tommy Hilfiger and Calvin Klein Design Systems.
Ensure consistency across all touchpoints.
Make components usable and scalable.
Improve documentation for ease of use and adoption.
Lay the groundwork for future integration of variables.
Approach
I initiated and led a Design System Enhancement project by creating a Figma DS branch per brand and setting up an Asana roadmap with 6 clear milestones:
Hygiene
Fix broken components, remove deprecated elements, and realign token usage.
Usability
Review and refactor commonly detached components, and add missing patterns.
Smarter Components
Use Figma best practices: booleans, instance swaps, prototyping logic, min/max height.
Better Documentation
Refresh structure, add usage examples, changelogs, and system introduction.
Figma Project Clean-up
Archive old files, organize with tags and thumbnails, ensure up-to-date design files.
Variables
Begin exploration and alignment with dev teams for scalable implementation.
Outcome
This initiative brought clarity and consistency back to the Design System. Teams across both brands regained confidence in using library components. Documentation became the new source of truth, improving onboarding and developer handoff. The scalable foundation now supports new design and feature initiatives globally, while reducing repetitive work and inconsistencies.